Apple Watch review: Design
For a slightly more opinionated version of the video review above, here’s the male half of the Macworld team arguing (after four months with this device) about whether the Apple Watch is a great or a terrible product:
The Apple Watch is beautifully designed and engineered, with a great look and feel. It’s chunky, rounded body is faintly reminiscent of the original iPhone, yet simultaneously modern-looking and very satisfying to hold. The Apple Watch is also pleasingly comfortable on the wrist.
We’ve seen lots of fitness trackers over the years, and they’ve typically struck us as pretty formulaic: plasticky wristbands with little fashion appeal. One activity tracker brand tried to convince us that their activity tracker was designed to appeal to a fashion-conscious woman; they even thought that women would wear it around their neck like a necklace. But at the end of the day, it wasn’t jewellery. None of the fitness trackers on the market are.
It’s a similar story with smartwatches. Sure, over the past year they’ve become more and more popular with guys looking for the latest tech gadget, but they don’t appeal to everyone. One major issue is that most smartwatches are designed for men. They wouldn’t sit comfortably on a smaller wrist.